Fashion and Future Amazon Sustainability
Beto Bina: Today, we discuss the fashion industry and Amazon. As a $2+ trillion industry, fashion affects Amazon deforestation. While consumption of uncertified leather drives cattle expansion, the purchase of native rubber pays for conservation. How can fashion help? What is the history and future of Amazon rubber? What are the market opportunities for Amazon plant fibers? What is the role of new technology? Join a conversation with Beto Bina of Farfarm to learn.
Recorded April 12, 2021
References:
Fibers from the Amazon
Tucum fiber
Jupati fiber
Kapok fiber
Banana fiber
Others: Buriti, Miriti, Piassava, Ramie, Sisal, Juta
Fashion industry tech relevant to Amazon
Article on Rubber History and Biopiracy:
The Thief at the End of the World: Rubber, Power, and the Seeds of Empire
WWF Brazil improves the valuation of native rubber from the Amazon
Mercur: Native rubber project reaches its 10-year anniversary
PAIMM: Corporate Sustainable Fashion from the Amazon
From rubber trees to the world, Manoela Paimm talks about her brand, using native rubber from Acre and honoring fair trade
On Leather:
Burning issue: How fashion’s love of leather is fueling the fires in the Amazon
On the Fashion Industry:
How Fashion Brands Like H&M and Veja Are Helping to Stop the Amazon FiresLVMH unveils its “Biodiversity” commitments and strengthens its partnership with UNESCO with a project in the AmazonH&M to halt buying Brazilian leather tied to Amazon fires
What are you wearing right now? If it’s rayon or viscose, chances are it comes from the Amazon
Fashion for Conservation – The Campaign to Save the Amazon Forest
Ethical Fashion Institutions and Networks
Fashion for Good
UN Alliance for Sustainable Fashion
The Fashion Pact
Sustainable Apparel Coalition
Sustainable Fashion Alliance
Fashion for Conservation
